129667864391396642_199"17" the development of cultural industry promotion to the position of more important than ever, industry estimates that "Twelve-Five" during the cultural industries in the proportion of GDP is expected to more than 5% per cent in 2010 increased to reach $ 3 trillion, added output value of over $ 1.8 trillion (in fact, did not give the industry growth in a central file of schedule). Some even with "United StatesCultural industries accounted for 20-25% of GDP "this scary data on the grounds that predicted the enormous room for cultural industry development in China. I feel obliged to clarify data errors, real understanding of the long-term policy objective, the possible structural changes and its significance for investment. United States cultural industry is very developed, 2010 sales of approximately 7,665Millions of dollars, equivalent to 5.3% per cent of GDP, ahead of wholesale (22.7%), manufacturing (18.6%), retail (13.7%), finance and insurance (12.3%), construction (5.9%) and healthcare (5.8%), with an average annual growth rate of 4.4%. 5.558 million employees, and approximate to the 6 million people in Europe, accounting forEmployment of 3.6%, well above the level of domestic 1%. Since 2002, the industry average ROE maintained between in-12%. It includes the performing arts and spectator sports (including a variety of events, sports teams and clubs), museums and historic sites, gaming and entertainment and leisure, publishing (non-network and electronic), audio-visual productions and TV-CantonBroadcast (non-network). Industry enterprise into tax and duty free two categories, 75-80% source of income for the first. From the perspective of sales, publishing, radio, TV, gaming and entertainment and leisure industry-leading sales industry accounted for more than 42.3%, and 14.8%, respectively, audio and video production industry, including the famous Hollywood take fourth (14.5%); And from the perspective of employment, gambling and entertainment and leisure, publishing, and performing arts and spectator sports the biggest contributor, the employees than the 26.9%, and 7.9%, video, radio and television only and 6%; from the perspective of growth, performing arts and spectator sports, museums and historic sites, gaming and entertainment and leisure industry revenue grew fairly rapidly, with an average 7%; three subclassesIndustry growth has been about 4%. With our national conditions, in cultural industries relying on endogenous power within 5 years nearly quadrupling, meant that the industry average annual growth for more than 20%, realize it is very difficult. As the central document said, more cultural consumption, raising the level of cultural consumption, is the power of endogenous development of cultural industry. Bureau of statistics data showed that, since 2006-09, the national urban and rural residents ' average annual growth in consumer spending and 14.9%, respectively, while such spending including education, culture, entertainment and services growth and 9.8%, respectively, significantly lower than overall consumption growth. Spending pose, culture, education and entertainment expenses for urban residents in towns than 9.8% per cent of total expenditures, from 06Reduced 1.5%; rural residents spend ratio of 8.5%, representing down 06. According to the 2010 Bureau survey on the use of national disposable income, culture, education and entertainment spending in the year of urban and rural residents and 12.1%, 2002 below 2.89 and 3.13gebaiPoint. Despite containing educational expenditure, but the figures at least cultural entertainment spending in residents ' spending is back in the position and change this situation must be promoted and sustained effort. (Specific content please see annex)
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